THE WHAT? South Korea’s Ministry of Food and Drug Safety has revealed that the country’s cosmetics exports hit a record high last year, swelling 21.3 percent yoy to reach KRW10.5 trillion, according to a report published by Yonhap News.
THE DETAILS Indeed, the rise places South Korea third in the world-rankings of cosmetics exports, trailing only France and the US.
China was the biggest market for K-beauty, accounting for 53.2 percent of total exports, while demand grew in the US and Japan, rising 17.7 percent and 22.4 percent respectively.
THE WHY? Demand for K-beauty has risen as pandemic-related restrictions have lifted, driven particularly by a rebound in demand for color cosmetics as mask mandates and social distancing regulations have been lifted across the majority of the globe.
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
