THE WHAT? Maybelline New York has launched a new podcast, which is an extension of its philanthropic initiative Brave Together.
THE DETAILS The podcast, named I’m Fine, You? is available on platforms including Spotify, Apple Podcasts and Stitcher, and will be hosted by content creator Chrissy Rutherford.
According to a press release Rutherford is, “helping the brand extend its Brave Together mission into real life conversations to normalize anxiety and depression and provide tangible resources and guidance for those in need.
The podcast will feature guests such as Alok Vaid-Menon, Performance Artist, Media Personality + Public Speaker and Rachel Elizabeth Cargle, Founder of The Loveland Foundation.
THE WHY? Jessica Feinstein, Senior Vice President US Marketing for Maybelline, stated, “The team has been passionately working to help break the stigma surrounding mental health since launching [Brave Together] in 2020. We are excited to expand the initiative’s reach through this podcast and our wonderful partners, so that we can all be #BraveTogether.”
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
