THE WHAT? Kendo-owned Olehenriksen has announced a partnership with sexual wellness and vibrator brand Smile Makers to celebrate the launch of their first ever bodycare franchise, Touch.
THE DETAILS The brands have released a limited-edition set called The Big OH Duo, including the all new Olehenriksen BeamCream Smoothing Body Moisturizer and Smile Makers The French Lover vibrator.
THE WHY? Olehenriksen and Smile Makers are looking to encourage consumers to indulge in self-care, ‘whether it be in the bedroom or during one’s skincare routine.’
Ole Henriksen, Founder of Olehenriksen, said, “The Smile Makers brand exemplifies so much of what Olehenriksen stands for and encourages amongst their consumers – especially when it comes to self-discovery, confidence and inclusion. We know launching this limited edition set with Smile Makers will be a big success, and together we can encourage consumers to appreciate the importance of touch with infinitely smoother skin.”
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
