THE WHAT? Estee Lauder is celebrating women during women with its new campaign named Reach for the Stars, which features three prominent Arab women, according to Arab News.
THE DETAILS Samira Al-Khamis, one of Saudi Arabia’s first ballerinas, stars alongside Amna Al-Qubaisi, the first Emirati female race driver, and Nayla Al-Khaja, a film director and producer from the UAE.
THE WHY? Estee Lauder aims to highlight a handful of women who dreamt big, worked hard and went far.
According to Millie World, resilience and perseverance are some of the shared characteristics that link all of the talents involved in Estée Lauder’s latest campaign.
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
