THE WHAT? L’Oréal-owned NYX Cosmetics has partnered with The Sandbox metaverse to launch an diverse avatar collection sporting various make-up looks, according to a report published by Ledger Insights.
THE DETAILS The initiative is timed to coincide with Pride Month but its representation will extend beyond the LGBTQ+ community to other minorities, some 8,430 avatars will be up for sale via The Sandbox’s metaverse in total.
THE WHY? The NFT space has been charged with being less inclusive and diverse than you’d expect from a new medium and the project is designed to tackle this by widening representation. In addition, the French beauty brand recruited female NFT artists to create the collection in a bid to address the gender disparity in the industry.
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
-
Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
-
Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
-
Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
-
Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
-
Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
-
Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
-
Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
-
Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
