THE WHAT? Blackstone and sun care brand Supergoop! have announced a partnership with a set of investors from across the business, media and entertainment sectors, including Hugh Jackman, female entrepreneurs from across Blackstone’s portfolio and the I Promise School.
THE DETAILS The partnerships follow a majority investment in Supergoop! by funds managed by Blackstone Growth in late 2021.
Amanda Baldwin, CEO of Supergoop! said: “We’re thrilled to see continued business momentum as part of Blackstone’s network, and the support of our new investors marks a new growth chapter for the brand. We are doubling down on our mission to create groundbreaking products as we educate as many people as possible on the importance of daily SPF. We have more work to do to truly reach our ambitious goals and our team is ready and motivated for the road ahead as we continue to change the way the world thinks about sunscreen.”
THE WHY? Ann Chung, Global Head of Consumer for Blackstone Growth (BXG), said: “Supergoop!’s tremendous growth is a major testament to the progress Holly, Amanda and the team have made to shift consumer behavior toward daily SPF use, which is not only resonating with customers but has drawn support from this passionate set of investors who are at the top of their respective industries. We’re honored to bring these new partners on board as we work to amplify Supergoop!’s mission and accelerate its global growth.”
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
