THE WHAT? Sephora Korea is said to have reported a loss for the second year in a row, according to Korea Joongang Daily, leading the news outlet to speculate that the LVMH-owned retailer may be preparing to admit defeat and close stores in the Asian market.
THE DETAILS Sephora Korea saw sales drop 12.7 percent to KRW12.4 billion in 2021, as compared to 2020 figures, Korea Joonang Daily reports, quoting figures from the Financial Supervisory Service, and posted an operating loss of KRW14.2 billion.
THE WHY? The Beauty retailer is said to be struggling to keep up with the fast-paced K-beauty industry; add to that repeated restrictions due to the pandemic and dwindling tourist numbers, and it’s not surprising that its stores, opened in 2019, have failed to get the tills ringing. Sephora Korea closed its Myeong-dong branch in January.
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
