THE WHAT? Shiseido has announced the launch of a new skin care brand in France. Ule, as the new line up has been dubbed, subscribes to the ‘conscious beauty’ philosophy and is designed to realize a healthy glow with natural ingredients and a focus on both inner and outer beauty.
THE DETAILS The range comprises eight products spanning skin care and supplements and will hit shelves on May 2, 2022. Ulé’s development from concept to end-product has been led by Shiseido EMEA’s employees.
THE WHY? With ‘conscious beauty’ and wellness becoming pivotal to skin care in recent years, Shiseido said, the range is designed to appeal to eco-conscious shoppers looking for holistic skin care solutions.
Aesthetic products generally refer to a broad category of items designed to enhance or improve one's appearance, often focusing on skincare, beauty, and personal grooming. These products are typically used to maintain or enhance physical attractiveness and may include a wide range of items intended for both professional and personal use. Here are some common types of aesthetic products:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments designed to address various skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows used to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Fragrances: Perfumes and colognes used to enhance personal scent and attractiveness.
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Dental Care Products: Toothpaste, mouthwash, whitening treatments, and dental floss aimed at maintaining oral hygiene and enhancing smile aesthetics.
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Personal Grooming Tools: Including razors, electric shavers, trimmers, and grooming kits used for hair removal and personal hygiene.
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Beauty Devices: Devices such as facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
